Balancing personalisation with serendipity, and functionality with simplicity – just two of the challenges facing device manufacturers and platform architects in today’s rapidly-changing market. The dedicated Ussr Experience session at this year’s DTG Summit _ waves of Change – brought together an expert panel to discuss the key drivers and challenges in delighting the audience, including experience fragmentation, accessibility surprises, cybersecurity and why we can’t make watching TV hard work.
Alex Buchan, Strategic Technologist for Spectrum & Security, DTG
Sarah Milton, Chief Operating Officer, Digital UK
Steve Russell, Chief Product Officer, Red Bee Media
Jon Ducker, Head of Product Performance, Virgin Media O2
Nicola Lewis, Global Chief Growth Officer, Finecast