Russell Pert is a Group Director at Meta, responsible for the company’s UK strategic partnerships across Travel, Entertainment, Tech, and FinServ industries, where he advises senior leaders on growth strategies across Meta’s ecosystem, leveraging AI and automation technologies along the way.
Prior to joining Meta, Russell spent over a decade working at Barclays Bank, where he held several senior digital roles across customer acquisition, channel strategy, and brand management, before going on to lead digital transformation of the bank’s Southern Europe business.
A passion for marketing and technology, Russell centres his work on reimagining how people and businesses connect, create, and grow.
