Fiona Campbell is Controller, Youth Audience (BBC iPlayer & BBC Three). As well as holding overall responsibility for content commissioning across platforms and overseeing the strategy of BBC Three, Fiona works across Content and the BBC to amplify the discoverability and impact of key BBC iPlayer programmes with youth-appeal, and leads on digital and social activity.
Prior to joining BBC Three in January 2019 as Controller of BBC Three, Fiona was Director, Digital BBC News. In that role, Fiona was responsible for BBC News strategy to engage and build relationships with the youth audience on and off BBC platforms. Fiona created the BBC Stories content strand curating the best of pan BBC content that appeals to women, the young and the less well-off and puts particular emphasis on the value of community building and listening. Fiona also had responsibility for the BBC News presence on iPlayer and the audio platform BBC Sounds.
Fiona is a supporter of the BBC’s Women in Leadership group and the BBC’s Rise diversity scheme mentoring individuals inside and outside the BBC and has also worked in the commercial sector as a Commissioning Editor at Channel 4 News.
Fiona was born in Belfast, Northern Ireland and gained her Masters in International Affairs at the School of Advanced International Studies, Johns Hopkins University, Bologna, Italy.
