Toby Cameron is the Senior Producer and Founder of On Par, a micro-indie based in Cardiff whose work spans multiple platforms, including broadcast, cinema, digital, and advertising. With a focus on sustainability and positive storytelling, On Par prioritises the well-being of contributors and crew.
They have won multiple awards for their work, including BAFTA Cymru and Drum Roses Awards.
Toby was part of BBC Wales' first New Directors Scheme in 2019, during which he directed and produced a four-part series that earned him the Best Breakthrough award at the RTS Cymru Awards in 2020.
Over the past year, he has led an Innovate UK-funded R&D project exploring the viewing habits of 16-24-year-olds.
On Par's current slate includes one-off documentaries, feature films, and digital-first series, along with a funded R&D initiative into sustainable production, supported by a range of funders including public bodies, broadcasters, and brands.
